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Chua, Bee Lia and Boo, Huey Chern and Ab Karim, M. Shahrim and Othman, Mohhidin and Ramachandran, Sridar (2010) Using critical incident technique to identify the effect of servicescape failure and the effectiveness of recovery strategy on dining experience. SEGI REVIEW, 3 (1). pp. 152-170. ISSN 1985-5672


Ibrahim, Faisal and Ahmad, Abd Mua'ti @ Zamri and Tamam, Ezhar and Bolong, Jusang (2009) Measuring inter-ethnic accomodation: are communicator style constructs adequate? SEGI REVIEW, 2 (2). pp. 52-64. ISSN 1985-5672

This list was generated on Sat Nov 1 17:23:01 2014 MYT.

Universiti Putra Malaysia Institutional Repository

Universiti Putra Malaysia Institutional Repository is an on-line digital archive that serves as a central collection and storage of scientific information and research at the Universiti Putra Malaysia.

Currently, the collections deposited in the IR consists of Master and PhD theses, Master and PhD Project Report, Journal Articles, Journal Bulletins, Conference Papers, UPM News, Newspaper Cuttings, Patents and Inaugural Lectures.

As the policy of the university does not permit users to view thesis in full text, access is only given to the first 24 pages only.